Brand Development — 2026
AVANTRA Brand Identity System
The foundation of the company: a geometric gateway mark, a deep navy and royal blue system, and the applications that carry it into the market.
Projects
Work that builds brands in the market.
A growing archive. Each entry documents a real programme — the brief, the scope and the applications it produced.
The archive ahead
The programmes this archive is built to hold.
Brand Partnerships
Representation agreements and market entry programmes.
Market Launches
Full launch programmes for new international brands.
Distribution Projects
Channel build-out across retail and specialty networks.
Retail Activations
In-store experiences and consumer-facing moments.
Product Launches
Category and product introductions to the market.
Community Activations
Races, clubs, gyms and athlete programmes.
Merchandising Projects
Display systems and in-store presentation standards.
E-Commerce Launches
Digital storefront and brand page programmes.
Brand Development
Identity, content and long-term brand building.
